contratos y regalías juan valdez

Regalías derivadas de contratos de licencia de uso de marca Juan Valdez

CAFÉ DE COLOMBIA AND SDG’s

Colombian Coffee Growers Federation

Mission: To work for the well-being of Colombian

coffee growers through an effective union, democratic andrepresentative organization.

What we do?

• We offer Colombian coffee growers the purchase guarantee• We promote consumption of Colombian coffee

• We do research and transfer technology• We develop rural extensión• We manage partnerships and projects with excellence

• We guarantee Colombian coffee quality

Connecting SDG´s with IP at the FNC

We developed an origin protection policy to ensure that our local growers will receive the best

incomes possible improving their quality of life and contributing to achieve the Sustainable

Development Goals (SDGs).


REAL LIFE EXAMPLES

SUSTAINABILITY AT FNC

Environmental Dimension

Social Dimension

Governance Dimension


LEADERSHIP MEDAL OF MERIT

“we redouble efforts to increase sustainability of coffee farmers not only in

Colombia, but in the world..”

• Coffee Quality Institute (CQI) awarded its 2018 Leadership

Medal of Merit, in the corporate category, to the FNC,honoring its commitment of over 90 years to improvingfarmers’ livelihoods, fostering sustainability, and increasing

coffee quality, helping to strengthen the Colombian coffeesector as a whole.

• “The Leadership Medal of Merit recognizes extraordinarypeople and organizations whose actions and

accomplishments embody CQI’s mission to improve coffeequality and the lives of the peoplewho produceit.”

We implement projects with excellence

Outstanding contributions to

Colombian rural development

•We have managed and realized the construction

or improvement of over 699 million*infrastructure works, including housing, public

services, roads, schools, hospitals, clinics, sportscenters, wet mills and dryers, among manyothers..

•72 millions invested in education.

•We have managed to mitigate the effects ofviolence, the armed conflict and illicit crops and

helped producers not abandon coffee farming.

THANK YOU

contratos y regalías juan valdez

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