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    Chapter 5 - Controlling

    Dr. C. M. Chang

    Only to be used by instructors who adopt the text:C. M. Chang, Engineering Management: Challenges

    in the New Millennium, Pearson Prentice Hall (2005)

    Copyright 2005 by Dr. Carl Chang

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    Controlling

    Work done by managers to

    assess and regulate work in

    progress and to evaluate

    results obtained, for purpose of

    (1) Securing and

    maintain maximum

    productivity, & (2) Reducing

    and preventing unacceptableperformance

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    Nature of Controlling Function

    Primarily administrative and operational in

    nature

    Critical to implementation of any plan (task,project, program) - no implementation, no results

    regardless of plans merits

    Important to delegation - no effective control, nodelegation

    Important to company renewal (pruning)

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    Nature of Controlling Function

    Balance between operational efficiency and

    staff creativity and innovation - Four

    Levers of Control Types of control - Output-based and Process-

    based

    Resistance to control - falsifying data,inventing excuses, sabotaging, playing

    games, and pitching one against the other

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    Characteristics of Good Control

    Accuracy

    Timeliness

    Flexibility

    Cost-effectiveness

    Understandability Realistic

    Acceptable to those

    who will enforce

    decisions Control at all levels

    Balance between

    objectivity andsubjectivity

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    Pareto Principle

    Principle of Critical Few: 20% of factors

    affecting 80% of Results - Control the few

    Number of Customers

    Sales Revenue $(MM)

    5 10 15 20 25

    10

    5

    030

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    Controlling Function

    Measuring Performance

    Setting Standards

    Evaluating Performance

    Controling Performance

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    Setting Standards

    Standards are criteria by which work and results

    are measured and evaluated at grades: (1) Average

    -- generally expected performance level for agiven job, (2) Other grades -- outstanding, better

    than average, average, below average and

    unacceptable

    To distinguish performance grades and to defineexpected impact of results

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    Grades of Performance

    BelowAverage

    Gaussian

    Distribution

    Average

    Above

    Average

    Performance

    Percentage

    OutstandingUnacceptable

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    Value of Setting Standards

    Provide specific guidelines for exercising

    authority and making decisions (rewards and

    punishments) Define yardstick to measure performance

    (individuals, group/unit, project)

    Facilitate self evaluation, improvement andself-control

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    Types of Standards

    Technical Standards (product first pass success

    rate, product unit cost, mean time between failure

    (MTBF) for equipment, hurtle rate, sales peremployee, ROE, etc.)

    Historical Standards (own metrics in the past -

    internal benchmarking)

    Planning Standards (cost leadership target, salesrevenue, profitability)

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    Types of Standards (contd)

    Market Standards (market share, time to

    market, EPS expected by Wall Street, order

    processing cost, customer inquiry responsetime - external benchmarking)

    Other Standards (OSHA, environmental

    quality, EEO, ISO certification, self-imposedperformance metrics)

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    Good Standards

    Based on approved plans

    Measurable

    Considerate of human factors

    Comparable and reasonable

    Indicative of expected work performance

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    Question # 5.2

    The company has decided for an average annual salary

    raise of 8%, although the current inflation rate runs at

    10%. Each engineering manager may decide on the best

    way to distribute the salary increase to his/her staff. If

    everyone gets an increase of 8%, then there will be no

    differentiation between good and poor performers.

    What should you do as the engineering manager?

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    Barriers to Setting

    Good Standards Subjectivity -Technically strong managers

    tend to set unrealistically high standards -

    (1) Too high standards - demoralizing, (2)Too low standards - not challenging enough

    Fearful ofnot meeting standards

    Lack of Consideration - Human factors andother considerations

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    Benchmarking

    Internal Bench marking

    How do I compare with

    m yself over the years

    External Benchmarking

    How do I compare with my

    peers in industry

    Benchmarking is a method of defining

    performance standards in relation to a set

    of references

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    Internal Benchmarking

    Compare current year performance metrics

    with those in past years to indicate

    performance improvement (annual reports) Short-term goal setting based on internal

    benchmarking may create a false sense of

    corporate wellbeing - absent externalbenchmarking

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    External Benchmarking

    Compare companys performance with those of

    peers in the same industry

    (1) Financial ratios, (2) Performance metrics -Time to market, order processing efficiency,

    quality control, unit product cost, etc., (3) Best

    practices - tried-and-true methods of achieving

    useful results, (4) Critical success factors -

    conditions for achieving success in specific areas

    based on accumulated learning,

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    External Benchmarking (contd)

    (5) Target pricing - surveying marketplace to

    define going prices for competitive products,

    subtracting desirable margin and setting productcost target for product development - Innovation

    under duress model generally applicable to

    many business/engineering activities

    (6) Balanced Scorecard forward looking and

    non-financial versus past orientation of financial

    metrics only

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    Benchmarking Metrics

    Financial

    Non-

    Financial

    Product-

    Related

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    Examples of Benchmarking

    Metrics (contd) Financial Ratios: ROI, ROA, ROS, Debt

    to Equity Ratio, Inventory turns, Number of

    units produced per employee, number ofunits produced per hour, sales per

    employees, profit per unit, breakeven

    volume

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    Measuring Performance

    Collect, store, analyze and record work being

    done and results attained systematically

    (progress reports, project reports, technicaldocuments, presentations, staff meeting

    minutes, personal meeting notes, etc.)

    Compare performance against establishedstandards

    Document results of measurement

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    Evaluating Performance

    Appraise work in progress or completed and

    provide feedback by (1) Establishing limits of

    tolerance, (2) Note variations - deviation within thetolerance limits, and exceptions - deviation outside

    the tolerance limits, (3) Provide recognition to good

    performance (give credit timely)

    Focus on deviation tends to encourage self-appraisal/control and foster initiative

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    Correcting Performance

    Rectify and improve work being done and results

    obtained - Taking steps:

    (1) Correct mistakes and focus on futuredevelopment, (2) Take operation actions - get

    help from outside consultants, add temp people,

    (3) Take management action - add training,

    improve procedures and policies to avoidrepeating deficiencies, transfer and recommend

    dismissal

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    Reasons for Performance

    Deficiencies Dont Know - Lack

    definition of

    performance standards,lack of feedback

    Cant Do - Lack skills

    and/or aptitude

    Dont Care - Lack the

    proper work attitude

    Don't Now

    Performance

    Deficiency

    Don't CareCan't Do

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    Constructive Criticisms

    Negative feedback must be offered carefully to

    avoid attacking peoples esteem

    Focus on results/outcome, not on person Avoid upsetting people by using labels

    Have no punitive motive and avoid causing pain

    Show helpful and sincere attitude Provide no threat

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    Some Rules of Thumb

    Not good to make mistakes in

    engineering fundamentals

    Okay to fail once in a while in

    new risky development work, but

    failure in every other projects will

    hurt own reputation

    Making the same mistakes again

    and again (human relations,

    aggressiveness, poor teamwork

    attitude) is perceived negatively

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    Means of Performance Control

    Personal Review - Focusing on variance

    -management by exception for decision making

    Resources - Allocation of capital, people, staffsupport, technology, equipment/ facilities

    Project Approval - Initiate, modify or terminate

    specific project activities

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    Guidelines for Effective Control

    Focus on location where actions take place

    Induce self-imposed control (Most effective)

    Avoid extensive control, which tends to de-motivate people and induce strong reactions

    Manage exceptions, both bad and good

    Strive for flexible and coordinated control(supply information with control mechanism in

    place)

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    Specific Controlling Targets

    Personnel KnowledgeTimeBusiness

    RelationsProject

    (1) Managerial time

    (2) Personnel

    (3) Business Relationship

    (4) Project(5) Knowledge

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    Control of Management Time

    112

    2

    3

    4

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    7

    8

    9

    10

    11

    Important tasks often arrive

    at unpredictable times

    Trivial tasks often take up a

    disproportionately large

    amount of time

    Interruptions to managers

    schedule are common

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    Typical Time Wasters

    Absence of clear roles and responsibilities -overlapping

    responsibilities

    Poor self-discipline - No planning, lack of personal drive to

    accomplish, confused priority, procrastination

    Lack of effective delegation - trying to do all by self

    Poor communications - unprepared meetings, policies,

    politics

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    Tips to Manage Time

    Set goals (for the day, week, month, year)

    Prioritize tasks (classify into A, B and C categories)

    according to value addition

    Plan tasks properly

    Minimize interruptions for blocks of time to do A-tasks -

    planning, strategy development)

    Make use of waiting time Keep reports concise and readable

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    1. Set Goals Write specific, measurable outcomes you want to achieve in the nextweek, month, year and

    five years. Consider your work, relationships, play, and well being. Gofrom goals to plan to work.

    2. Use a Master "to-do"List

    Categorize all of your to do ideas according to which goal each serves.Estimate all others.

    3. Get the Big Picture Plan your priorities so you work foremost on whatever gives you thebiggest payoff and potential

    4. Cluster CommonTasks

    Do similar tasks in the same time block (e.g., a bunch of letters, a bunchof phone calls, etc.)

    5. Create Systems Keep tools, forms, checklists, and information handy and organized forrepetitive tasks.

    6. Establish PlaceHabit

    Keep everything in its pre-determined place.

    Time Saving Tips for Engineering Managers

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    7. Delineate TimeBlocks

    Schedule blocks of un-interruptible time (2-4 hours) to work onprojects requiring concentration.

    Assure colleagues of availability otherwise.

    8. Design YourEnvironment

    Make your setting conducive to concentration (e.g., sit with your backto traffic passing your

    office, and screen calls).

    9. Cut Meeting Time Use proven meeting time-savers (e.g., go to others offices formeetings, do stand-up meetings,

    set agenda and follow through rigorously).

    10. Reduce Panic Handle what worries you the most. Ask yourself, Will this matterseem urgent 1o years from

    now?

    11. Take the One-Minute Test

    Periodically take a minute to ask yourself, Am I doing this in the bestway to meet my goals,

    serve others, and take care of myself?

    Condensed and Adopted from Cottringer (2003), Casavant (2003) and Anonymous (2003B).

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    Control of Personnel

    For high skills personnel, less control is

    more desirable, excess control could induce

    adverse reactions - Supervision Curve

    Low Skills

    High Skills

    Amount of Supervision

    Productivity

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    Skills for Managing Projects

    Organizational and planning skills

    People management

    Problem solving Communications (team members, sponsors, customers)

    Drive and energy

    Goal orientation and customer focus

    Broad multidisciplinary technical knowledge

    Manage changes

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    Summary

    Controlling - administrative function, with

    strategic implication (assure implementation,

    support delegation, foster corporate renewal) Set standards using external benchmarking to

    avoid losing competitiveness

    Correcting poor performance may be unpleasant Apply Four Levers of Control - Assure

    operational efficiency and enhance creativity