wild flavors-innovación y desarrollo

8/12/2019 Wild Flavors-Innovacin y Desarrollo

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WILD FLAVORS

Casos de xito

Seminario sobre Innovacin y Desarrollo de ProdctosAlimentarios

Presentado por: Alma Escamilla.

17-Marzo-2009.


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Agenda:

Market Trendsorld!ide Market"ons#mer and Market TrendsMe$ican Market

%&' (la)or Modi*icationTec+nolog, )er)ie!esol)er/altTrim/a)or"ra)e

Tasting


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!ar"et #rends


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S$!!AR% $SA &'R!A(% $) FRA(C' !'*ICO

+'AL#+

CO(C'R(

eart 'isease

tress"ancer

"ancer

eart 'isease,pertension

"ancer

eart 'iseaseArt+ritis

"ancer

E,e +ealt+&o! Energ,

eart 'isease

"ancer'ia3etes

3esit,

+'AL#+PRO,L'!

tress

Tiredness

Allergies

)er!eig+t

,pertension

tress

)er!eig+t

Tiredness

Art+ritis

tress

tress

Tiredness

Allergies

)er!eig+t

Tiredness

(re4.colds5*l#

6% Pro3lems

)er!eig+ttress

AC#IVI#%L'V'L

&o! &o! Moderate &o! Moderate

!O#IVA#OR 'ail, ealt+(#t#re ealt+

'ail, ealt+

(#t#re ealt+

Appearance

'ail, ealt+

(#t#re ealt+

eig+t &oss

'ail, ealt+

(#t#re ealt+

(eeling 6ood

'ail, ealt+

(#t#re ealt+

,RA(DI(FL$'(C'

etter Taste

etter 8#trition

Price

6ro!n !5opesticides

Price

etter Taste

etter Taste

Price

etter 8#trition

Price

6ro!n !5opesticides

8at#ral

etter 8#trition

8at#ral

8o Preser).

etter Taste

ealt+ (oc#s %nternational

!ain +ealt- Concerns in t-e World.ide !ar"et


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Select /oods/or -ealt-/lreasons

$SA &'R!A(% $) FRA(C' !'*ICO

Al.ays or$sally

012 342 562 742 062

Sometimes 832 792 742 792 872

Rarely or (ever 02 :52 :32 772 12

ealt+ (oc#s %nternational

!exico trac"s similarly to t-e $nited States on selectin; /oods /or

-ealt-/l reasons< 'ro=eans are less li"ely to base t-eir be-avior on-ealt- considerationsConsmer Vie.>&ood (trition B &ood +ealt-&ood (trition B &ood +ealt-

6ood n#trition can pre)ent or dela, man,+ealt+ pro3lems associated !it+ aging

A +ealt+, diet can +elp ,o# look ,o#nger

Eating certain *oods can +elp pre)ent

diseases s#c+ as cancer B +eart disease


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#rend> +ealt- and WellnessConsmers are still concerned .it- eatin; -ealt-ier

W-at do consmers .ant


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Mexican MarketMexican Market


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ealt+, (ood B e)erage MarketA View from 30,000 ft.

Healthy foods = functional natural ! or"anic lesser evil

foods

8at#ral B organic contin#ed to do !ell in 200= e)en in an economic

do!n t#rn

#esser evil foods ! bevera"esmake u$ lar"est $iece of the

healthy foods $ie

orld!ide cons#mers are #sing *ood to treat or manage a !ide range

o* speci*ic +ealt+ iss#es

C-ildrens ntritionremains ;ro.t- @ o==ortnity*or +ealt+, *oods


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ealt+ and ellness in Me$ico C-an;in; attitde- more

cons#mers are t#rning to t+eir

*ood B 3e)erage c+oices as ameans o* controlling t+eir

n#tritional intake.

(early 0 in :9 .ellnessconsmers se -ealt-ybevera;es to address -ealt-

concerns E+artman &ro= Tired5 lack o* energ,G

stressG o)er!eig+tG Art+ritis e,esG+ig+ c+olorestrolG!rinkles5"osmece#ticalsG +ig+

+,pertensionG gastrointestinal

%unctional


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nc ona oo s n s ryWorld.ide> G:81 ,illion ,siness

o#rce: 8#trition #siness o#rnal 'atamonitor

&ro.t- is ex=ected to slo. in t-e /orecast years? dis=layin; yearly ;ro.t- o/ 3


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WILD is a

W#'&(( ()#*+,)' -.)/,0&.

WILD Flavor !odi/ication#ec-nolo;y Overvie.


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6reat tasting prod#cts are paramo#nt *or an, compan,Cs

s#ccess

%&' o**ers a n#m3er o* Taste Modi*ication Tec+nologies to

make *ood and 3e)erage prod#cts taste great:

D esol)er/

D altTrim/

D a)or"ra)e

Flavor !odi/ication #ec-nolo;ies


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SavorCraveH


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a)or"ra)e is t+e ne!est addition to %&'Cs s#perior

line-#p o* *la)or modi*ication tec+nologies.

a)or"ra)e intensi*ies *la)ors and creates mo#t+!atering

c+aracteristics in sa)or, prod#cts.

T+ese taste sensations are t,picall, associated !it+ t+e #mami taste.

SavorCraveH


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SavorCraveH

ene*its

"ontains no gl#tamic acid Adds no c+aracterizing

*la)or5taste

Easil, 3lended !it+ ot+er dr,ingredients

Eas, to 3lend5disperse in*inis+ed prod#ct

(eat#res

H8at#ral (la)orI la3eling in mostco#ntries

ater sol#3le dr, po!der

T,pical #se rate 0.0>-0.1> in*inis+ed prod#ct

8o allergens 6M *ree )ersion a)aila3le

Jos+er

eat sta3le in retorting 3akingetc.


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W-ere can SavorCraveH be sed

o#ps

a#ces

Meats

(rozen Entrees

ide 'is+es

alad 'ressing

"anned (oods

alt, nacks

Meal Jits Kegeta3le

e)erages


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Resolver


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Man, *#nctional *oods and ingredients +a)e an #ndesira3letaste impact.

WILDs Resolver#ec-nolo;yinter*eres !it+ tastereceptors to pre)ent n#mero#s t,pes o* o**-*la)ors incl#ding:

6l,cerin 3#rn 'iminis+es acidit, perception Arti*icial s!eetener 3itterness5a*tertaste o, astringenc,53itterness Kitamin 3itterness

Tea or *la$seed astringenc, +ole grain 3itterness armed o)er meat *la)or

esol)er/&reat #aste .it- Fnctional In;redients


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esol)er/ (eat#res Resolver is a nat#ral prod#ct and in most co#ntries can be labeled as a

(atral Flavor

Clean or (etral taste J adds no additional *la)or ot t+e *inis+ed prod#ct

Can be easily blended !it+ ot+er ingredients

CstomiKed to balance overall /inis-ed =rodct

+eatStable /or =rocessin; incl#ding 3aking and retort

)os-er versions available

Available in bot- liMid and dry versions


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T%66E M'E&

,itter Rece=tor,itter Rece=tor

,itter )ey,itter #ri;;eris Absent

,itter )ey,itter #ri;;er

,itter In-ibitor,itter !aterial


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+ere can esol)er/ 3e #sedL

Diet =rodcts

'ner;y Drin"s #ea and #ea based =rodcts

(triional ,ars

Fnctional /oods and bevera;es .it-added vitamins? minerals? botanical

extracts and amino acids !eats E/or .armed over /lavor

=revention

Co//ee =rodcts Soy =rodcts

+i;- acidity =rodcts sc- ascranberry Nice

&rainbased =rodcts


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Salt#rimH


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432 o/ total dietary sodim inta"e comes /rom=rocessed /oods

wild flavors-innovación y desarrollo

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