encuentro aporta 2016 - mesa 2 - miguel arias
TRANSCRIPT
CARTO y el OPEN SaaS:Código abierto y datos abiertos Para la toma de decisiones de negocio
PRIVATE AND CONFIDENTIAL // SEPT 2016
PREDICT THROUGH LOCATION
WORLDWIDE ACCESS
1,200+ CUSTOMERS, 250,000 END-USERS | $30M FUNDING TO DATE | 90+ TEAM MEMBERS
PIONEERS IN LOCATION INTELLIGENCE
By 2020, approximately 25 billion devices will be permanently connected through the internet, all of which will generate location
data.SOURCE: GARTNER
EVERYTHING HAPPENS SOMEWHERE
LOCATION UNLOCKS INSIGHTS FROM YOUR BIG DATA
USING CARTO TO VISUALIZE HOW FAR BIRDS FLY IN A SINGLE
NIGHT
BIG DATA NEEDS CONTEXT TO BE ACTIONABLEAll companies claim to be DATA companies, but less than a quarter of all organizations leverage location data today.
TWITTER GAINS INSIGHTS THROUGH CARTO ON HOW EVENTS ARE UNFOLDING ACROSS ITS PLATFORM
A TELECOM PROVIDER OPTIMIZES ITS CELL TOWERS & STORE NETWORK USING DATA CARTO’S DATA AUGMENTATION
BBVA IDENTIFIES KEY ECONOMIC HOTSPOTS WITH CREDIT CARD TRANSACTION DATA USING CARTO
ABIERTOS COMO ESTRATEGIACÓDIGO Y DATOS ABIERTOS PERMITEN DEMOCRATIZAR LA DIFUSIÓN DE CARTO
L TRAIN: RIDERSHIP + TIME
● Mayor velocidad de desarrollo a menor coste
● Código abierto para crear comunidades
● Datos abiertos y accesibles para enriquecer las fuentes empresariales
FUTURE IS IN SERVICES NOT LINES OF CODE
Mayor velocidad de desarrolloFoco en nuestras áreas de “expertise”
Confianza de clientes y reducción costesFormar parte de un ecosistema
COMUNIDAD YCULTURA250.000 USUARIOS CREANDO MÁS DE 5.000 VISUALIZACIONES AL MES
L TRAIN: RIDERSHIP + TIME
● Aportaciones de mejora / Bugs
● Capacidad de atraer talento
● Embajadores entusiastas en todo el mundo
DATA OBSERVATORYDatos abiertos y accesibles para enriquecer los datos de nuestros usuarios con variables demográficas, etc.
● Opensegments.io
● Nuevos países añadidos por la comunidad
● Democratizar segmentación demográfica
¿CÓMO HACEMOS DINEROENTONCES?
OPEN SaaS COMO ESTRATEGIA DE DESARROLLO Y DISTRIBUCION
BUILDER
A web-based drag and drop analysis tool for business users and analysts to discover and predict key insights from location data.
CARTO Builder unleashes the power of location intelligence with self-service, actionable dashboards you can share across your whole organization.
LOCATION INTELLIGENCE FINALLY INTUITIVE
ENGINE
A one-stop shop of geospatial tools, services, and APIs for the rapid development of easy-to-use location applications, CARTO Engine empowers your organization with scalable analysis and enrichment solutions you can fully embed in your web & mobile apps.
● APIs● SDKs● Location Data Services● High Performance Analysis
THE MASSIVE POWER BEHIND LOCATION INTELLIGENCE
LOCATION DATA SERVICESEXCEPTIONAL DATA, TECH & CARTOGRAPHY TO POWER YOUR APPS.A set of Location Data Services including vector basemaps, geocoding, routing, and demographic data augmentation services to help extract the full potential of location intelligence.
THE MAJOR’S OPERATIONS OFFICE KNOWS WHAT IS HAPPENING IN NEW YORK THROUGH CARTO APPS
PONER AQUI UN CASO DE DATOS ABIERTOS, PREGUNTAR JORGE.DATAFRANCE SHARES OPEN DATA FROM ALL KIND OF SOURCES IN AN INTUITIVE GEO-PORTAL
