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An Insight
to
Havells India Ltd.
Overview
Strategies
Environmental
Innovation
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1971
2008
40 years ofPassion
Overview
Havells-Global HQ
. Passion Continues
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40 Yrs of
Passion SwitchgearPlant
1993
Joint Venture withGeyer
1984
Meter Plant
1980
First Plant
1973
Fan Plant
2004
CFL Manufacturing
2004
Joint Venture withDZG
1997
Acquisition ofCable Plant
1996
Overview
2008Global HQ
Motor Plant
2008
CapacitorPlant
2006
2nd
SwitchgearPlant
2004
Acquisition ofSylvania
2007
Global CFL Plant
2009 2010
Inauguration of
2ndFan Unit
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Entrepreneurial& Courageous
Mindset.
Shri.Qimat Rai GuptaCMD,Havells India Ltd
Overview
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Qimat Rai Gupta
Chairman & Managing Director
Anil GuptaJoint Managing Director
Surjit GuptaDirector - Operations
Ameet GuptaDirector
International Business
& Operations
Rajesh GuptaDirector - Finance
TopManagement
Overview
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A full-spectrum provider
of professional electrical solutions worldwideAn Expanding
Global Leader
Rs 5500cr+ (U$1 Billion +)One of the worlds largest lighting
and electrical product companies
Global HQ:
Noida, India
Overview
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E2ESolutionProvider
Indias Only
Electrical Co.with
10 Biz VerticalsModularSwitches
IndustrialSwitchgearsDomesticSwitchgears
Fans
Lighting
Capacitors Motors
Overview
Cables
Electric WaterHeaters
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Substantial
GlobalPresence
Presence across 5 continents and 50 countries
94 branches and 5,000 employees
Leading domestic player in consumer and industrial
electrical products
Leading Indian electrical products company
Powering lives around the world
Overview
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StrongFinancials& SustainedGrowth
International Success
58% of revenue from
international operations
50,000+ dealers & retailersglobally
94 branches
Listed in BSE
Sustained Revenue Growth
0
1000
2000
3000
4000
5000
6000
2004 2005 2006 2007 2008 2009
Net Revenue (INR Millions)
5,534
Rapid Success
One of the largest
Indian electrical products
companies
Overview
0
200
400
600
800
Apr-03 Jan-04 Oct-04 Aug-05 Jun-06 Mar-07 Jan-08 Oct-08 Aug-09
Closing Price
624.00
Jan10
751.00
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BroadMultinational
Reach
Europe
Major presence through Sylvania
5 manufacturing units
Strong distribution channel
42% of consolidated revenue
Americas
Presence through Sylvania
3 manufacturing units Strong distribution channel
16% of consolidated revenue
New Target Markets:China, Asean region & Latin America
42% of consolidated revenue
India
Major presence through Havells India
11 manufacturing units
Strong distribution channel
Overview
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Vision To be one of the best electrical products companies in the world
In development of Energy efficient productsFocus
Innovation and investment to deliver more for lessEfficiency
Ethics, values, transparency and accountabilityGovernance
We empower our employees with real opportunitiesDeveloping Leaders
Strong partnerships with dealers is criticalDealers
Close collaborationVendors
Continuously reinventing our process and productsInnovation
We have a vibrant charitable programSocial Responsibility
A dynamic mix of professionalism and integrityManagement Style
10 SuccessFactors
Qimat Rai GuptaChairman and Managing Director
Overview
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Markets Construction and infrastructure segment
Consolidation and organisation
Branding Heavy investments in our core brands
through TV ads and sponsorships
Distribution Strong focus on dealer relationships
Greater distribution penetration
Manufacturing Globally benchmarked manufacturing plants for efficiency
Key Growth
Drivers
Overview
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Did You
Know?
Havells has the Largest
Integrated CFL Factory
in India
Havells has the Most
Automated Plant in
India for MCBs
Havells is WorldsFirst
Mfgr. of New Gen CMH
lamps .
Havells is the 2nd
Largest Manufacturer
of Cables
Havells is the 2ndLargest
Manufacturer of
Modular Switches
Havells is the only
Electrical co. to have 10
Biz.verticalsin India
Havells has the widest
range of Energy
efficient products
Havells is the Largest
Manufacturer&
Exporter of MCBs
Havells has the Largest
Motor Factory in India
Havells has the Largest
Integrated Fan factory in
India
Overview
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Did You
Know?
Havells is the First Fan
Brand to to get BEE 5*
Certification
Havells is the Largest
Advertiser in India
Havells alwar cable
factory runs midday
meal for 15000 children
Havells has over 50000
outlets
Havells bagged single
largest ACB order of 450
nos from MSEB, India
Havells has 27 Branch
offices & over 1000
salesforce
Havells was the Ist
brand to Launch Energy
Efficient Innova & Elite
The only brand to
launch one Stop Shop
Havells Galaxy
Havells acquisition of
Sylvania is the Largest by
an Indian electrical co
Overview
Havells has invested
Rs 500cr in the last
5 yr in capacity
expansion
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Fans
Ceiling Table, Wall, Pedestal. Exhaust Industrial
Best in Class
Products
Motors
CFL
Green CFL Lilliput Non-Retro
FPL
DomesticSwitchgear
MCB,RCCB,RCBO Changeover ,Isolator
Distribution Box
IndustrialSwitchgear
Cables
Power Cables
Flexible Cables
-Consumer-Commercial-landscape, Industrial,-Road & Area-Light Source
ACB,MCCBChangeoverControlgearFusegear
Loadbank
Foot cum Flange Foot Mounted Brake motor Inverter Duty Crane Duty
Overview
Havells Lighting
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Best in Class
Products
Capacitors
Square
Cylindrical
Switches
Modular Switches
Key Product Deliverables:
Energy EfficiencySafety
Comfort
Overview
Electric WaterHeaters
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strategies
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Key Strategic
Pillars
Brand
Manufacturing , R&D
Quality
Service
1
2
3
4
Strategies
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Our Brands
Strategies-
Brand
World-class
Brands &ExceptionalProducts
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Aggressive brand building initiative by patronizing cricket,high brand visibility on mass media.
Rs.75 crores in 2009-10, Indias Biggest Advertiser in Electrical Industry. On-ground & On-air Sponsorship of Champions League 2009
On-air Sponsorship of Champions Trophy 2009
7 new TV Commercials being aired across Product Categories
First electrical co. to enter social media space
Brand Focus
Strategies-
Brand
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- One Stop Shop for Havells & Crabtree Products- 63 Galaxies opened in different cities
- Target to reach 100 by year end
Innovativeretail initiative
Galaxy
First in the Industry to create a Galaxy concept
Strategies-
Brand
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-Unique Concept of Displaying Entire Havells Range in Wholesale Markets-First two Havells World in Delhi & Mumbai
InnovativeRetail initiative
Havells World
First in the Industry to create a Havells World concept
Strategies-
Brand
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MediaRecognition Gen NextThe Hidden LeadersBusiness Today
Among Indias Most Valuable Companies Business Today
Among Indias Most Investor Friendly Company Business Today
Among Top 20 Stocks for 2010Dalal Street
Fastest Growing Electric CompanyConstruction World
Havells on 43rdposition among Top 1000 companies in IndiaBusiness Standard
Havells on 55thposition among Top 500 companies in IndiaIndustry 2.0
Strategies-
Brand
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12 Plants
8 Locations
ManufacturingPlants -India
Baddi(2 Units)
Alwar
Neemrana Haridwar(2 Units)
Noida Saibabad
Power Cable
Wire
Motors
Lighting
-CFL
-CMI Lamps
Domestic
Switchgear
Switches
Fans
Capacitors Industrial
Switchgear
Strategies-
Manufacturing
Noida
Lighting
- Ballasts
Faridabad
Industrial
Switchgear
Germany Belgium
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6 Plants
6 Locations
ManufacturingPlants-Abroad
Germany Belgium
Costarica
U.K.
France.Paris
LampsLamps
Concord
Fixtures
Warehouse
Strategies-
Manufacturing
Columbia
France
IC Fixtures
Fluorescent tubes
Fixtures
Fixtures
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Manufacturing
Leadership
TechnologyOwnershipR&D
BrandCost
Essential Asset
Strategies-
Manufacturing
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- Facility Enhancement at Haridwar from 2 lac to 4 lac fans per month
- Completely automated testing facilityFirst of its kind in the country- Investment of 20 crores in machinery
World classInfrastructure- Fans
Strategies-
Manufacturing
Unit 2
Haridwar
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- Area expansion to double i.e. 90 acres
- Expansion plan with investment of Rs.100 crores in current FY
World classInfrastructure- Cables
Strategies-
Manufacturing
AWARDEDBASEC CERTIFICATE
Alwar
S i
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World classInfrastructure
- Switchgears
Capacity enhancement by 67% with the set up of an additional unit.
Domestic Switchgear3 crore poles p.a. To 5 crore p.a
Electrical Wiring Accessories2.5 crores units p.a to 7 crores p. A.
Strategies-
Manufacturing Baddi
St t i
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World classInfrastructure- Motors
- Largest manufacturing facility in the country for motors
- Technology & complete plant from AEG, Spain
- 50% of production exported
Strategies-
Manufacturing Neemrana
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- Enhancing capacity- 20 lac pcs pm.to40 lac pcs pm.
- Integrating Faridabad, Haridwar & UK facility into a global plant
- Investment of close to 50 crores.- One of the Largest CFL plant in Asia
World-classInfrastructure- CFLs
Strategies-
Manufacturing Neemrana
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Setup the most advanced low voltage power capacitor manufacturing unit
at Noida , machinery from Switzerland.
World classInfrastructure
- Capacitors
Strategies-
ManufacturingNoida
Strate ies
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Faridabad
World classInfrastructure
-IP (Industrial Switchgear)
Strategies-
Manufacturing
Indias No.1 MCCB manufacturer
One of the most advanced Industrial Switchgear plant
Strategies
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Sahibabad
World classInfrastructure
-IP (Industrial Switchgear)
Strategies-
Manufacturing
Indias No.1 MCCB manufacturer
State of the art Industrial Switchgear plant
Strategies
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World classInfrastructure
-Warehouse
-Over 200,000 sq.ft of Storage Space
-Over 15,00,000 Sq ft space across India
Strategies-
Manufacturing Sahibabad
Strategies
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Plant R&D at Alwar, Faridabad, Baddi, Haridwar,Neemrana
Global R&D centre at Noida
- Switchgear, Fans. Lighting, Cables,100+ Engineers
World classInfrastructure
-R&D
Strategies-
R&D QRG TowerNoida
Strategies
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Quality
Understand customers expectations
Understand perceived quality
Capitalise on quality
Delivering on our promises
No compromises on quality!
Strategies-
Manufacturing
Strategies
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Service
Product availability
Speed of delivery
e-business
After sales service
Critical Differentiator
R&D
All functions
must be customer oriented
Supply Chain
CustomerService
Finance
Marketing
Strategies-
Manufacturing
Competitive
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DomesticMarket
Segment Leadership
Positioning
MCB # 1
Wires & Cables # 2
CFLs # 2
Consumer Lighting # 2Commercial Lighting # 4
Fans # 3
Crabtree Modular Switches # 2
Competitive
Positioning
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environmental
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E i l
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Havells
Objectives
Reduce CO2 emissionsDevelop and manufacture energy
efficient products
Improve environmental protectionReduce hazardous substances and
improve waste management
Improve quality of lifeCreate sense of well-being with
a superior quality of light
Offer profitable solutions to marketBetter efficiency, sustainability and
longer product life
Environmental
E i l
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Product
Design Trends
Reducing energy consumptionProducts designed to support energy
efficient schemes
Compact, energy efficient lampsReduced fixture size, longer lamp life and
reduced energy consumption
Light weight electronic gearUp to 30% more efficientcompact
lightweight size reduces packaging and
transport cost, and more efficient to recycle
Reduction of hazardous materialsWe design and manufacture products to
avoid use of hazardous chemicals such
as mercury
Environmental
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Innovations
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Innovation
Indias First Green CFL
Use of Pill Dozing Technology to minimize the use of MercuryIndias First 4U Small CFL Lamps- the lilliput
Indias first co. to follow ROHS norms voluntarily
Indias Largest exporter of CFLs
SwitchgearCablesLightingCFLFans Water
Heater
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Innovation
Launch of Indias first CFL based Spotlight Innova as a
Replacement for Hot Halogen MR16Launched Indias first electronic ballast & T5 tubelight E-lite
Indias first LED based commercial fixture Endura
Indias first LED 4x4,2x4 Spotlight Endura Square
Setup Worlds First New Gen.CMH lamp factory
SwitchgearCablesLightingCFLFans Water
Heater
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Innovation
Launch of Flexible cables (wires) that doesn't catch fire
FR rangeEntire range of Havells cables are fire resistant
Use of 100% pure copper for best conductivity & to avoid any
loss of energy in transmission.
SwitchgearCablesLightingCFLFans Water
Heater
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Innovation
Indias first ACB with C3 technology using common height,
depth & widthPrecision engineering for best electrical performance
SwitchgearCablesLightingCFLFans Water
Heater
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Innovation
BEE 5 Star rated High energy efficient electric water heaters
With Penta Shied Technology to provide utmost safety
SwitchgearCablesLightingCFLFans Water
Heater
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Social
Social
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- Mid-day meal scheme extended to over 15000 children.
- Automated & Hygienic Kitchen- Medical Van in Delhi & its Surrounding areas
Corporate
SocialResponsibility
Social
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Thank You.