austin amy. tascon

32
3 media

Upload: knight-center

Post on 18-Feb-2017

58 views

Category:

News & Politics


0 download

TRANSCRIPT

Page 1: Austin amy. Tascon

3 media

Page 2: Austin amy. Tascon
Page 3: Austin amy. Tascon
Page 4: Austin amy. Tascon

welcome to lainformacion.com

Page 5: Austin amy. Tascon

USERS ROBOTS

PROFESSIONALS

Three different actors to

produce, rank and “read” the

audiovisual elements

Producers and spectators

Page 6: Austin amy. Tascon

the robots and algoritms

Page 7: Austin amy. Tascon

- Our systems monitor in real time the activity of more than 1,500 sources (blogs, radio, websites, social networks ...).

- Also organice more than 5,000

texts, videos and graphics that

introduce lainformación.com in our

system every day

Page 8: Austin amy. Tascon

- Analyze real-time trends in the

consumption of information from

readers.

- Personalized information on

thousands of topics organized

- The algoritms are designed in part

by journalists.

- Automatically catalogue

Page 9: Austin amy. Tascon

the newsroom

Page 10: Austin amy. Tascon

- A newsroom of 30 journalists

- Old and new professional profiles

- Mobile journalist, graphic artists,

video editors

- Digital natives with blogs and twitter

- Some of them are “brands”

- But above all, journalists

- A lot of own reports, videos and

infographics every day

the newsroom

Page 11: Austin amy. Tascon

strong design

Page 12: Austin amy. Tascon
Page 13: Austin amy. Tascon
Page 14: Austin amy. Tascon
Page 15: Austin amy. Tascon
Page 16: Austin amy. Tascon
Page 17: Austin amy. Tascon
Page 18: Austin amy. Tascon
Page 19: Austin amy. Tascon
Page 20: Austin amy. Tascon

new narratives

Page 22: Austin amy. Tascon

infographics

Page 24: Austin amy. Tascon

with innovative panoramic

Page 25: Austin amy. Tascon

the readers

Page 26: Austin amy. Tascon

exquisite corpseCadaver exquisito

A collective literary experience in Facebook and Twitter

Page 27: Austin amy. Tascon

a media with “status”

HAPPY

Emotive communication isn´t frecuently in the newspapers

Page 28: Austin amy. Tascon

strong integrated social networks

Page 29: Austin amy. Tascon

each channel has is own lenguage

More that 100.000 followers in twitter

Page 30: Austin amy. Tascon

new devices

Page 31: Austin amy. Tascon

million unique users month

Nielsen panel and Google Analytics

Ago. Sep. Oct. Nov. Dic. Ene. Feb. Mar. Abr.0

1

2

3

4

Page 32: Austin amy. Tascon

lainformacion.com