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1EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

Internet of Things Johan Odell – Systems Engineering

2EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

The

INTERNET OF

THINGS

3EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

The

INTERNET OF

THINGS Sensor Data &Collection

Mechanisms

IoT Equipment, Products,

factories, supply chains, Hospital Equipment etc.

AnalyticsIn ContextOf Industry

Advanced MachineLearning

4© Copyright 2015 EMC Corporation. All rights reserved.

μs ms second hour day month year+yearTime

Valu

e of

Dat

a ($

)Fast Data Big Data

Value of data over timeTraditional Systems

5EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

Web Scale Companies

6EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

Web Scale InnovationsOpen Compute PaaS

7EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

In Memory Distributed NoSQL MapReduce

App Resilience. Needs HDFS, Capacity ($/GB), Scale,

Manageability, Bandwidth

Needs a lots of CPU and RAM,

no storage

Data Fabric

Data persisting layer (simplified) IoT & Web Scale

8EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

Internet of Thingsbecomes

Standards Warin

9© Copyright 2015 EMC Corporation. All rights reserved.

MARKET REQUIREMENTS

BILLIONS OF THINGS

EBs OF DATA

COMPOSITE APPS

IN-MEMORY DBs

DEVELOPER CENTRIC

SYSTEM REQUIREMENTS

HORIZONTAL SCALE

DENSE CAPACITY

Flexible

HIGH PERFORMANCE

New system requirements

PROGRAMMABLE

10EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

New Generation EMC Products

Site 1

Site 2 Site 3

Scale-Out Object / HDFSGlobal content repository

Infrastructure Provisioning abstraction

and automation

Server Flash that talks HDFS, Key-Value, etc to

the application

Blurring the lines between hardware and software

11© Copyright 2015 EMC Corporation. All rights reserved.

μs ms second hour day month year+yearTime

Valu

e of

Dat

a ($

)

Value of data over time Traditional SystemsFAST Data Big Data

12© Copyright 2015 EMC Corporation. All rights reserved.

μs ms second hour day month year+yearTime

Valu

e of

Dat

a ($

)Traditional Systems

App API – HDFS - OBJECT

HOT EDGE COLD CORE

EMC infrastructure mapping

13© Copyright 2015 EMC Corporation. All rights reserved.

μs ms second hour day month year+yearTime

Valu

e of

Dat

a ($

)Traditional Systems

App API – HDFS - OBJECT

HOT EDGE COLD CORE

What is the IoT angle of this?

IngestReal-time

Sensor Data

Analytics ofCustomer

Historical Data

14EMC CONFIDENTIAL—INTERNAL USE ONLYEMC CONFIDENTIAL—INTERNAL USE ONLY

What have clients achieved w. Hot Edge / Cold Core

• Make a hundred million dollars in 1 hour, monetizing on a market condition that competitors could not react to.

• Improve end user response time, creating ten million dollars a year in new revenue

• Create end user reservation systems that handle over a billion requests daily with no down time

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