unidad 2.3ppt
TRANSCRIPT
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
10 Rules for building a successful
business
SAM WALTONSAM WALTON
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
1. Commit to your business.2. Share your profits with all your
associates and treat them as partners.3. Motivate your partners.
4. Communicate everything you possiblecan to your partners.
5. Appreciate everything your associates dofor the business.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
6. Celebrate your success.7. Listen to everyone in your company
and figure out ways to get themtalking.
8. Exceed your customers expectations.9. Control your expenses better than
your competition.
10.Swim upstream.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
1st Commit to your business
Believe in it more than anybody else. Overcome every shortcoming by the
passion your bring to your work. If you love your work, youll be out there
every day doing your best.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
2nd Share your profits with all associates, and
treat them as partners.
They will treat you as a partner.
Behave as a servant leader in your
partnership.
Offer discounted stock, and grant them
stock for their retirement.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
3rdMotivate your partners
Money and ownership alone arent enough.
Set high goals, encourage competitions, and
keep them score.
Keep everybody guessing what your next
trick will be.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
4th Communicate everything you can to your
partners.
The more they know, the more theyll
understand.
The more they understand, the more theyll
care.
Information is power.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
5th Appreciate everything your associates do for
the business.
A paycheck and a stock option will buy one
kind of loyalty.
We like to hear how much somebodyappreciates what we do for them.
A sincere word of praise worth a fortune.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
6th Celebrate your success.
Find some humor in your failures.
Have fun, and always show enthusiasm.
Think up your own stunt. All of this is more
important and more fun, than you think.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
7th Listen to everybody in your company.
The people on the front lines actually talk to
the customer.
Youd better find out what they know.
You must listen to what your associates are
trying to tell you.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
8th Exceed your customers expectations.
Give them what they want and a little more.
Make good on all your mistakes, and dont
make excuses apologize.
Stand behind everything you do.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
9th Control your expenses better than
your competition.
You can make a lot of different mistakes
and still recover, if you run an efficient
operation. If you are too inefficient you can go out of
business.
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UPIBI-IPN Elaborado por: Rosario L. de
Guevara Araiza.
10th Swim upstream.
To the other way,
Ignore the conventional wisdom.
Be ready for a lot of folks to tell you thatyoure headed the wrong way.