SONY

FUNDACIÓN

• El origen de la marca SONY

• El nombre de SONY fue creado combinando “SONIC” que en latín significa sonido, con “SONNY” que inglés denota, tamaño pequeño o niño pequeño.

• Su fácil pronunciación la hace idónea, además que es la misma para cualquier idioma.

HISTORIA

Mayo 1946• Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications

Engineering Corporation), also known as Totsuko, established in Nihonbashi, Tokyo with start-up capital of 190,000 yen for the research and manufacture of telecommunications and measuring equipment.

•1950

• Completion of first magnetic tape recorder prototype.

HISTORIA

1955• Company name changed to Sony Corporation.

• 1958• Japan's first transistor radio, the TR-55,

launched.

• 1960• Sony Corporation of America (SONAM)

established in the United States.

HISTORIA

1968• “Trinitron” color TV, the KV-1310, launched

• 1975• Home-use 1/2-inch “Betamax” VCR, the

SL-6300, launched.

• 1979• Sales launch of the TPS-L2, the first stereo

cassette player “Walkman.”

HISTORIA

1979• Sony Prudential Life Insurance Co. Ltd., a 50-50 joint venture

with Prudential Insurance Co. of America, established. It was renamed Sony Pruco Life Insurance Co. Ltd. in September 1987 and Sony Life Insurance Co. Ltd. in April 1991

• 1984• Portable CD player (later called “Discman”), the D-50,

launched.

• 1985• 8mm camcorder, the CCD-V8, launched

HISTORIA

1988• CBS Records Inc., the records group of CBS, acquired.

It was renamed Sony Music Entertainment Inc. in January 1991.

• 1989• Columbia Pictures Entertainment, Inc. acquired. It was

renamed Sony Pictures Entertainment Inc. in August 1991.

• 1993• Sony Computer Entertainment Inc. established.

HISTORIA

1994• New company structure introduced at Sony Corporation.

• 1995• Sony Communication Network Corporation established.

• 1996• Sales launch of the digital still camera “Cybershot”

DSC-F1.

HISTORIA

1997• Sony Marketing Co., Ltd. Established.

• 1998• Introduction of Corporate Executive Officer

System.

• 1999• Sales launch of the world's first broadcast-use

HD camcorder, HDW-700.

HISTORIA

1999• Sales launch of the entertainment robot “AIBO”

ERS-110.

• 2001• Sony Bank established in Japan.•

Sony EMCS established.•

Sony Ericsson Mobile Communications established.• .

HISTORIA

2002• Sony absorbs AIWA by merger.

• 2003• Sales launch of the world's first next-generation high

capacity optical disc “Blu-ray Disc” recorder BDZ-S77.

• 2004• Corporate shift to “committee-based” organizational

model.

HISTORIA

2004• FeliCa Networks, Inc. established. • Sony Computer Entertainment Inc. (SCE) becomes wholly owned subsidiary via

exchange of shares.Sony • Financial Holdings Inc. established.• Sony BMG Music Entertainment established.

• 2005• Consortium, including Sony, completes acquisition of Metro-Goldwyn Mayer (MGM)

of the US.

• 2006• Sony Communication Network Corporation delists as a subsidiary tracking stock.

Sony Communication Network Corporation (renamed So-net Entertainment Corporation in Oct. 2006) listed on the Mothers Market of the Tokyo Stock Exchange.

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ORGANIZATION DATA

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COMPAÑIAS AFILIADAS• Sony Assurance Inc. • Sony Bank Inc. • Sony Broadband Solutions Corporation • Sony Broadcast Media Co., Ltd • Sony Chemical & Information Device Corporation • Sony Computer Entertainment Inc. • Sony Computer Science Laboratories, Inc., • Sony Digital Network Applications Inc. • Sony Disc & Digital Solutions Inc. • Sony EMCS Corporation. • Sony Energy Device Corporation. • Sony Engineering Corporation • Sony Enterprise Co., Ltd. • Sony Facility Management Corporation • Sony Finance International, Inc. • Sony Financial Holdings, Inc. • Sony Global Solutions Inc. • Sony Human Capital Corporation. • Sony Institute of Higher Education Shohoku College • Sony Life Insurance Co., Ltd. •

COMPAÑIAS AFILIADAS• Sony LSI Design Inc. Sony Manufacturing Systems Corporation • Sony Marketing (Japan) Inc. • Sony Music Communications Inc. • Sony Music Distribution (Japan) Inc. • Sony Music Entertainment (Japan) Inc. • Sony Music Manufacturing Inc. • Sony Optiarc Inc. • Sony PCL Inc. • Sony Semiconductor Kyushu Corporation • Sony Shiroishi Semicondustor Inc. • Sony Style (Japan) Inc. • Sony Supply Chain Solutions, Inc. • Sony/Taiyo Corporation • bitWallet, Inc. • FeliCa Networks, Inc • Frontage Inc. • Kyoshin Technosonic Co., Ltd. • REASON Corporation • So-net Entertainment Corporation • So-net M3, Inc.

COMPAÑIAS AFILIADAS• ST Liquid Crystal Display Corp. • ST Mobile Display Corporation • Star Channel, Inc. • Sony Americas Holding,Inc SONY BMG MANAGEMENT CO., LLC • SONY BMG MUSIC

ENTERTAINMENT BV • Sony Broadband Entertainment Inc. • Sony Capital Corporation • Sony Computer Entertainment

America Inc. • Sony Computer Entertainment Europe

Limited. • Sony Corp. of America • ony Corporation of Hong Kong Ltd.

Sony DADC US Inc. • Sony Electronics Inc.

• Sony Ericsson Mobile Communications, AB

• Sony Film Holding Inc. • Sony Pictures Cable Ventures Inc. • Sony Pictures Digital Inc. • Sony Pictures Entertainment Inc. • Sony Pictures Home Entertainment Inc. • Sony Pictures Releasing Corporation • Sony Pictures Television, Inc. • Sony Precision Devices (Huizhou) Co.,

Ltd. • Sony Service Centre (Europe) N.V. • Columbia Pictures Industries, Inc. • Jeopardy Productions, Inc. LEP Communications• SPE Corporate Services Inc. • Tandem Licensing Corporation • TriStar Pictures, Inc. • TriStar Television, Inc.