nuevue summary presentation v2. 2 (002)

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Page 1: NueVue Summary Presentation V2. 2 (002)
Page 2: NueVue Summary Presentation V2. 2 (002)

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NueVue founder Derek Batey is a successful inventor and high-

tech entrepreneur based in the U.K. While in a London Apple

store, he saw an Apple team member wipe a device with a cloth

to show the true potential of the retina display. He asked himself

two simple questions, “Why is it such a hassle to maintain a clean

iPhone screen? Why couldn’t a case do more than just hold the

device — like clean and protect it?”

Since Derek couldn’t find a product on the market that could do

that, he decided to create one himself. After extensive research,

he discovered a unique blend of microfibers that would not only

clean the screen but kill germs as well. Then he and his team

conducted thorough testing to ensure the highest standards of

quality and anti-microbial protection. The result: a line of cases

with a clear advantage.

With smartdevices being an increasingly important part of

everyday life, so does the NueVue value proposition. The

Company is constantly in the process of developing new and

exciting products to add to our existing line of protective cases,

well as other innovative products.

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A Company Born From A Clear Vision.

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To create a case with a true point of difference.

THE ABILITY TO CLEAN, DISINFECT AND PROTECT THE DEVICES THEY HOLD.

A brand synonymous with innovation and quality.

NUEVUE COMBINES FASHION, FUNCTIONALITY AND CONVENIENCE IN CASES FOR SMARTPHONES AND TABLETS.

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Mission Statement.

Pink leather iPhone 6

Plus case

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Why Sell or Buy NueVue Products.

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Why Sell NueVue Products.

• The leading manufacturer of protective Apple cases.

• Unique, Quality, Innovative, Patented Products.

• Features with clear benefits and a difference that appeal to Apple customers.

• Fashion, Style, Technology, Health and Hygiene Attraction.

• Good margin product lines.

• 35% Conversion Rate at assisted sales events.

• >3% e-commerce conversion rates.

• Comprehensive Assets – Journalists and Blogger Reviews, YouTube. Video’s (multi-lingual), Sales

Sheets, Leaflets and Post Cards.

• Support for Social Media Campaigns, Competitions and Prizes.

• Great Retail Packaging.

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Why Buy NueVue iPhone & iPad Cases.

• Protects the iPad from the knocks and bangs of every day life.

• Cleans the screen of with a simple sliding action.

• The lining wipes away unsightly marks that can cause eye-strain, fatigue and

headaches with every swipe.

• Eliminating bacteria from the device surface helps to make your screen user friendly

– helping to prevent the spread of illness.

• Easy-Ejection Fastener helps to remove your device safely after every use, and

gives an added protection when carrying your case.

• Anti-static microfiber averts electrical charges that can cause damage to your iPad

without you knowing.

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Clean Screen with Every Slide and Antimicrobial Protected.

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Why NueVue iPad Cases.

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• All it takes is one easy slide, you clean the

screen every time you slide the device out of

the case.

• Keeps your smart device looking like new,

longer.

A clean device is not only safer, it’s easier to

see and use.

• A unique microfibre blend inside the case includes fibres that are less than 1/100th the diameter of a human hair – especially designed to clean dirt and grime.

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The first line of cases for smartphones

and tablets that clean the screen,

with antimicrobial protection.

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• Every NueVue case is embedded with Bio-CoteTM

technology, which eliminates 80% of microbes in 15

minutes and up to 99.9% within 2 hours.

• Eliminates Harmful Bacteria that may cause stomach

upsets, sore throats and jawline blemishes, spots and

acne.

• The antimicrobial protection is designed to keep on

working at “Full Strength” for the lifetime of the case.

• And you won’t have to worry about passing on germs to

one another after you or your children use the phone or

tablet.

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The antimicrobial technology is unique.

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Designed to suit your taste – and your lifestyle.

• NueVue cases are hand-crafted of

the highest quality leather, cotton

twill and faux leather.

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Designed to suit your taste – and your lifestyle.

• Available in a variety of attractive colors.

• Our trademark beautifully exposed contrast stitching.

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Press, Customer Reviews and P.R.

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What the Press Say.

"The missing case for iPhones has been born!!!" - Belgium-iPhone

"Better than the Apple Cases" - actualidadiphone

"The one thing that I absolutely need in my life" - Yahoo!

"Stop those jawline spots fast with NueVue" - Daily Mail - Beauty Editor

"A case that keeps your iPhone Sparkling" - keepdreaming

"I'm in love with my new iPhone Case" - Lily-Ann Bond

"The Beauty and the Dirt" - Cosmopolitan

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What Customers Say and Ratings.

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Packaging.

The NueVue packaging has been designed as a system, with common visual elements, product and image

placement, and a consistent messaging hierarchy and use of colour.

All NueVue packaging should meet the “3-second, 3-feet” criteria: the product being featured should be

easily recognizable and decipherable in 3 seconds and from 3 feet away in the retail environment. The front

panel is designed to showcase the product prominently as well as underscore the “clear” attributes of the

brand.

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