SEO and Mobile: How They Work Together

SEO is incredibly important for businesses nowadays, there’s no doubt about it.

Just like on a desktop computer, SEO is also influential on the mobile front where it’s crucial that every effort is made to increase the visibility of your app.

App Indexing

App indexing works by going through the content of an app, and then if a user searches for any relevant content, they will be prompted to download the app. Both Android and iOS devices currently support this feature.

App Store Search

Another type of SEO technique focuses on the typical search in the app store. The main difference between the Google Play Store and the Apple App Store is that the latter mostly relies on keywords in the actual title of the app.

Google Now on Tap

One new feature in Android 6.0 Marshmallow (and first demonstrated at Google I/O 2015) gives you the ability to perform searches for useful information based on what you’re currently seeing.

Going mobile-first is something business owners must consider in this day and age. Remember, it’s an increasingly mobile world out there, so it’s imperative that you do all you can to accommodate this growing user base.

For all your search optimisation-related needs, get in touch with the folks at Low Cost SEO Plans, the SEO consultants in Sydney.