curso presentaciones efectivas
Post on 18-Sep-2014
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DESCRIPTION
Diapositivas para curso VIP (Very Improved Presentation) con Madri+d These are the slides I used for a 4 hour presentation course with Madri+dTRANSCRIPT
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VIP
Very Improved Presentation
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º
Byron Stanford
www.project-presentation.com
@Ppresentation
Project Presentation
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Preparación Diseño Ejecución
Mapa Sencillez Disfrutar
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Cambiar el mundo…
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Cambiar el mundo…
de las presentaciones
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Global Warming - Global Warming is a present issue which affects all
areas of our world: - Environmental, economical, political…
- We must act agains global warming now - You can make a difference - Stop de CO2 emissions - We are changing our planet
- Climate, sustainability, wildlife…
- We must act now!
http://www.aurlIcan’tpossiblyread.com page 40/100
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Imaginad…
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Cambiar vuestro mundo
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Garr Reynolds
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Presentation Zen
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Perfección en cada detalle
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VIP
Very Improved Presentation
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Preparación Diseño Ejecución
Mapa Sencillez Disfrutar
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¿Por qué?
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Seth Godin Marketing Guru
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Guy Kawasaki Early venture capitalist
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10 + presentaciones/dia
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“el 95% de las presentaciones apestan”
Apestan
No Apestan
Apestan
No Apestan
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“vale… quizá exagere…”
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“… realmente es el 99%”
Suck
Don't suck
Apestan
No Apestan
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Qué
es una presentación
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Los peligros de quedarse atrás en la crisis
• La crisis económica es una realidad que afecta a todas las empresas de nuestro país
• Nuestros ingresos han bajado un 6% comparados con el primer trimestre de 2010
• Muchos de nuestros clientes tienen restricciones en sus presupuestos
• Hemos tenido que reducir nuestra plantilla • Todos nuestros competidores se han visto también afectados por la
crisis • La empresa que pueda conseguir más cuota de mercado en estos
tiempos será la que domine el mercado en el futuro
Reunión de primer trimestre 2011 11/47
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Slideument
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Presentaciones on-line
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Tips on how to pitch
http://www.slideshare.net/PPresentation/tips-on-how-to-pitch
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Cuida el tamaño
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Video
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Slidecast
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Zipcast
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Una presentación…
Necesita un orador
Tiene menos texto
Interactúa con el público
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¿Cómo?
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VIAJANDO
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Map
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Map
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Map
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Map
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Death by Power Point
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Getting ready
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Preparación
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Mensajes
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El poder de las palabras
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S
U
C
C
E
S
imple
oncrete
redible
motional
tory
nexpected
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Ejercicio
“Kenneth L. Peters, director del colegio de Beverly Hills, anunció hoy que todos los profesores del centro viajarán a Sacramento el próximo Jueves para un curso de nuevas técnicas pedagógicas. Entre los ponentes estará la antropóloga Margaret Mead, el presidente de universidad Dr. Robert Maynard Hutchins, y el governador de California, Edmund „Pat‟ Brown.”
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Ejercicio
El Jueves no habrá colegio
“Kenneth L. Peters,
director del colegio de
Beverly Hills, anunció hoy
que todos los profesores del
centro viajarán a
Sacramento el próximo
Jueves para un curso de
nuevas técnicas
pedagógicas.
Entre los ponentes estará la
antropóloga Margaret
Mead, el presidente de
universidad Dr. Robert
Maynard Hutchins, y el
governador de California,
Edmund „Pat‟ Brown.”
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Volvo
By creating value for our customers, we create value for our shareholders. We use our expertise
to create transport-related products and services of superior quality, safety and
environmental care for demanding customers in selected segments. We work with energy,
passion and respect for the individual.
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Renault
Performance at an affordable price
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“Aprovechamos el potencial inmenso de la nube para organizar y conectar con una estructura
lógica tus contactos”
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One small step for man; one
giant leap for
makind”
“ - Neil Armstrong
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Put a man on the moon and
return him safely by the
end of the decade”
- John F. Kennedy
“
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“To be is to do” - Socrates
“To do is to be” - Jean-Paul
Sartre
“Do be do be do” - Frank
Sinatra
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Creación
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Cebú Pacific
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Maldición del conocimiento
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Ejercicio
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“El mundo se acaba en el 2012”
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“Porject Presentation cambiará el mundo
de las presentaciones”
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Gráficas
0
5
10
15
20
25
30
1/5/2010 1/6/2010 1/7/2010 1/8/2010 1/9/2010
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Felícidad
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Estátus
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Siempre hemos contado historias
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La estrella
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El Maverick
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Rebelde sin causa
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El Sherlock
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S
U
C
C
E
S
imple
oncrete
redible
motional
tory
nexpected
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Asociaciones Antónimos
Sinónimos Familia
Palabra
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Partnership
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Organización
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Preparación
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Diseño
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Camino 1
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Buen diseño
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Un concepto
• Esta diapositiva sigue la regla de 1-6-6
• Solo un concepto en cada diapositiva
• Usa 6 puntos por cada diapositiva
• Y solo 6 palabras por frase
• Esta regla sigue aglomerando información
• ¿No os resulta abarrotada?
Un pié de página que no puedes leer de lejos 15/117
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“No soy creativo”
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If you’re not prepared to be
wrong, you’ll never come up with anything
original”
“
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Vs.
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Design thinking
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1. Volver a ser niño
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3. Dibuja siempre que
puedas
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4. Crea tu propia
colección de dibujos
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Principios del diseño
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Proximidad
Alineación
Repetición
Contraste
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Proximidad
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Byron Stanford Project Presentation
VIP Very Improved Presentation
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Byron Stanford Project Presentation
VIP Very Improved Presentation
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Alineación
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If you’re not prepared to be wrong, you’ll
never come up with anything
original”
“
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If you’re not prepared to be
wrong, you’ll never come up with anything
original”
“
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Repetición
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Contraste
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Algo importante
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Algo importante
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Algo importante
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Imágenes
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Somos visuales
80%
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Only half the world has access to clean drinking water
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Foto with text
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Rule of thirds
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Rule of thirds
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Presentation digestibility
Indigestible Presentations
Bad Presentations
Digestible Presentations
VIP (Very ImprovedPresentations)
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Presentation digestibility
Indigestible Presentations
66%
Bad Presentations
27%
Digestible Presentations
5%
VIP (Very Improved
Presentations) 2%
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Poniendo números en perspectiva
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1 billon de personas
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1 de cada 4
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Hans Rosling
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Animaciones de
PowePoint
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Bonnes
Embauches
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Célébration
des bons
résultats
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Bonnes
Embauches
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Célébration
des bons
résultats
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Más allá de PowerPoint…
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4:3
16:10
16:9
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Diapositiva maestra
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Dónde encontrar inspiración
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Estilo Kawasaki
10-20-30
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Estilo Lessig
Texto constante
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Estilo Takahashi
Caracteres enormes
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Estilo Reynolds
Zen
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Estilo Roam
Pizarra y rotulador
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Preparación Diseño Ejecución
Mapa Sencillez Disfrutar
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Ejecución
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Requiere tiempo
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Un ojo en el reloj
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Ensaya todo
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Consigue naturalidad
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Dylan Moran Cómico
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Steve Ballmer Energía y Pasión
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Steve Jobs Calmado pero Apasionado
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Sir Ken Robinson Sin Diapositivas y Cuenta cuentos
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Gary Vaynerchuck Sin diapositivas, Directo y Callejero
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Nancy Duarte Dulce pero Determinda
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Dan Pink Misterioso y Gracioso
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Somos visuales
80%
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Lenguaje corporal
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Estar presente al 100%
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Pasión
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Comienzos
Finales
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Gracias!
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Preparación Diseño Ejecución
Mapa Sencillez Disfrutar
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Presenta en inglés
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How to make good Presentations
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How to make great Presentations
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Apple
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Repetition Repetition
Repetition
Repetition
Repetition
Repetition Repetition
Repetition
Repetition
Repetition Repetition
Repetition
Repetition
Repetition
Repetition Repetition
Repetition Repetition
Repetition
Repetition Repetition Repetition
Repetition
Repetition
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Secret
Don’t make mistakes
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Spellcheck
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Algunos trucos
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Tu no eres el centro
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Siete preguntas para conocer a tu público
¿Por qué están aquí? 2
¿Qué les preocupa? 3
¿Cómo puedes solucionar su problema? 4
¿Qué quiere que hagan? 5
¿Cómo puedes comunicarte con ellos? 6
¿Como se resistirán a tu mensaje? 7
¿Cómo son? 1
Foto
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E = m·c2
a2 + b2 = c2
Cerebro Izquierdo
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Cerebro Derecho
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Vista del presentador
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Teclas importantes
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Usa un mando
Pero olvídate del laser
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Social Media
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1. Slideshare
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2. Incluye twitter
# analíticas encuestas
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3. Códigos QR
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Preparación Diseño Ejecución
Mapa Sencillez Disfrutar